Product leadership
for moments that matter
✉️ hello@arborproductsolutions.com
Arbor is a product practice for moments of transition.
When it's about the leader — a new role, a new dynamic, a new set of stakes — that's coaching, 1:1 with Evan. When the company needs product in the seat, that's embedded product leadership.
Both start with the same conversation.
Product Leader Coaching
The leader is ready. The moment is hard.
Not a standing weekly call. Not a 12-month retainer. Focused sparring for product leaders at an inflection point — stepping into a new role, navigating a founder relationship, building a team for the first time, or figuring out how to show up differently after a hard lesson.
Best for First-time Heads of Product or CPOs. Product leaders joining post-raise. Founders transitioning out of the product seat. Anyone in a career-defining moment who wants a sparring partner who's an active operator — not someone coaching from a framework they learned ten years ago.
What this looks like Real artifacts, not abstract reflection. Spar on the actual Slack message to your CEO, the actual roadmap pitch, the actual Friday recap. You learn concrete communication tools, and we use strengths and personality data to identify the specific tension that matters most right now.
Engagement 4–12 sessions. Async support in between. Starts focused, expands if useful, ends when you're over the hump.
Embedded Product Leadership
The company needs product in the seat.
Post-PMF founder-led product that's starting to strain. Engineering-led teams that need structure without losing speed. A product org that needs leadership while you find or develop a permanent hire.
Arbor brings in experienced product operators for fractional and embedded roles. Evan stays involved — shaping the engagement, ensuring the fit, and staying close to the work. Roadmap clarity, structured discovery, building product operations, shipping MVPs, and everything in between.
Engagement Part-time embedded. Typically 6–12 months. Monthly retainer.
Every engagement begins with a single conversation — where you are, where you're headed, and what's in the way. No pitch deck, no drawn-out process.
✉️ hello@arborproductsolutions.com
About Evan
Arbor is led by Evan Michner, a product leader with 20 years of experience building and evolving SaaS products.
Evan has worked as a Product leader with founders and engineering-led teams at companies like FullStory, Atlassian, LaunchNotes, and H-E-B, often during moments where ambition outpaced product structure.
He started Arbor in 2025 because the job of product leadership is changing fast, and product leaders deserve a partner who's still in the seat — not just someone who coaches about it.